{"id":1260,"date":"2025-03-25T15:07:48","date_gmt":"2025-03-25T15:07:48","guid":{"rendered":"https:\/\/programaareavip.com\/?p=1260"},"modified":"2025-03-25T15:07:48","modified_gmt":"2025-03-25T15:07:48","slug":"br-mania-leva-o-melhor-lanche-do-brasil-e-ativacoes-ineditas-ao-lollapalooza-brasil-2025","status":"publish","type":"post","link":"https:\/\/programaareavip.com\/?p=1260","title":{"rendered":"BR Mania leva o \u201cMelhor Lanche do Brasil\u201d e ativa\u00e7\u00f5es in\u00e9ditas ao Lollapalooza Brasil 2025"},"content":{"rendered":"\n<p>A <strong>BR Mania<\/strong>, rede de conveni\u00eancia dos <strong>Postos Petrobras <\/strong>licenciada pela <strong><a href=\"https:\/\/nextpop.com.br\/br-mania-leva-o-melhor-lanche-do-brasil-e-ativacoes-ineditas-ao-lollapalooza-brasil-2025\/\" data-type=\"link\" data-id=\"https:\/\/nextpop.com.br\/br-mania-leva-o-melhor-lanche-do-brasil-e-ativacoes-ineditas-ao-lollapalooza-brasil-2025\/\">Vibra<\/a><\/strong>, promete transformar a experi\u00eancia gastron\u00f4mica do<strong> Lollapalooza Brasil 2025<\/strong> com lan\u00e7amentos exclusivos e ativa\u00e7\u00f5es interativas. Com mais de 1.400 unidades espalhadas pelo pa\u00eds, a marca desembarca no festival, que acontece de 28 a 30 de mar\u00e7o, no Aut\u00f3dromo de Interlagos, em S\u00e3o Paulo, com uma loja especial, oferecendo um card\u00e1pio exclusivo de lanches a pre\u00e7os acess\u00edveis, repleto de sabores surpreendentes. Uma combina\u00e7\u00e3o perfeita de m\u00fasica, inova\u00e7\u00e3o e gastronomia para tornar o evento ainda mais inesquec\u00edvel.\n\u00a0<\/p>\n\n\n\n<p>A Super Coxinha, eleita como \u201cMelhor Lanche do Brasil\u201d no concurso dos @postospetrobras no TikTok, estreia no Lollapalooza 2025 com 180g de croc\u00e2ncia e recheio farto. Al\u00e9m do sabor marcante, ser\u00e1 o lanche mais acess\u00edvel do evento, por R$ 14,90, garantindo uma op\u00e7\u00e3o deliciosa para todos os p\u00fablicos.\n&nbsp;<\/p>\n\n\n\n<p>Outra grande novidade do card\u00e1pio \u00e9 o sandu\u00edche BR Turbo, um lanche cheio de personalidade, feito com p\u00e3o baguete, lingui\u00e7a tipo pepperoni fatiada, salame tipo italiano defumado, macinato de pernil cozido e defumado, queijo prato Polenghi, picles fatiado e molho de cebola caramelizada. Uma explos\u00e3o de sabores perfeita para acompanhar a energia do festival, dispon\u00edvel por R$ 28,90.\n&nbsp;<\/p>\n\n\n\n<p>Para ado\u00e7ar ainda mais a experi\u00eancia do p\u00fablico, a BR Mania apresenta uma sobremesa cl\u00e1ssica e irresist\u00edvel: o brigadeiro de colher, por R$ 8,99. O doce tamb\u00e9m poder\u00e1 ser encontrado em combos especiais com os lanches, a partir de R$ 19,90, sendo o \u00fanico combo com sobremesa oferecido no evento.\n&nbsp;<\/p>\n\n\n\n<p>&#8220;A BR Mania marcar\u00e1 presen\u00e7a com produtos exclusivos, que ser\u00e3o lan\u00e7ados em primeira m\u00e3o durante o festival e, em seguida, disponibilizados em nossas lojas irresist\u00edveis. Tamb\u00e9m preparamos ativa\u00e7\u00f5es interativas para tornar a experi\u00eancia do p\u00fablico ainda mais especial. Nossa marca est\u00e1 presente no dia a dia dos brasileiros, seja em uma pausa para um lanche r\u00e1pido ou em momentos de descontra\u00e7\u00e3o, e essa a\u00e7\u00e3o refor\u00e7a ainda mais nossa conex\u00e3o com os consumidores. Al\u00e9m disso, seguimos em plena expans\u00e3o, com a abertura de 200 novas lojas em 2025, consolidando a BR Mania como refer\u00eancia no mercado de conveni\u00eancia, o ponto de encontro di\u00e1rio dos brasileiros\u201d, destaca Mariana Santar\u00e9m, Vice-presidente de Produtos e Experi\u00eancia do Cliente da Vibra.\n&nbsp;<\/p>\n\n\n\n<p>A cobertura real-time do festival ser\u00e1 um espet\u00e1culo \u00e0 parte nos perfis de BR Mania e Postos Petrobras! No dia 28 de mar\u00e7o, o influenciador Math (@falamenosmath) chega com tudo para dar o pontap\u00e9 inicial, destacando a t\u00e3o aguardada chegada da Super Coxinha. No dia 29 de mar\u00e7o, a influenciadora Bia (@biavascconcelosg) entra em cena para capturar as principais tend\u00eancias e elevar ainda mais o brilho da experi\u00eancia. E para encerrar com chave de ouro, no dia 30 de mar\u00e7o, Grazi (@grazieats) assume a cobertura, garantindo uma despedida \u00e9pica da Super Coxinha no festival e celebrando sua chegada oficial \u00e0s lojas BR Mania.\n&nbsp;<\/p>\n\n\n\n<p><strong>Experi\u00eancia musical e brindes exclusivos<\/strong>\n&nbsp;<\/p>\n\n\n\n<p>Al\u00e9m de surpreender com sabores in\u00e9ditos, a <strong><a href=\"https:\/\/nextpop.com.br\/br-mania-leva-o-melhor-lanche-do-brasil-e-ativacoes-ineditas-ao-lollapalooza-brasil-2025\/\" data-type=\"link\" data-id=\"https:\/\/nextpop.com.br\/br-mania-leva-o-melhor-lanche-do-brasil-e-ativacoes-ineditas-ao-lollapalooza-brasil-2025\/\">BR Mania <\/a><\/strong>promete levar ao festival uma experi\u00eancia musical interativa e cheia de brindes para o p\u00fablico. Entre as atra\u00e7\u00f5es, haver\u00e1 uma mini cabine de karaok\u00ea, onde os visitantes poder\u00e3o cantar par\u00f3dias de 10 hits brasileiros com letras tem\u00e1ticas e divertidas exaltando a Super Coxinha. Ao final da apresenta\u00e7\u00e3o, cada participante receber\u00e1 um v\u00eddeo exclusivo de sua performance para compartilhar nas redes sociais e poder\u00e1 ganhar brindes , como pins tem\u00e1ticos de coxinha, brigadeiro de colher e a pr\u00f3pria Super Coxinha, conforme sua pontua\u00e7\u00e3o no karaok\u00ea.\n\u00a0<\/p>\n\n\n\n<p>J\u00e1 no lounge da BR Mania, o p\u00fablico tamb\u00e9m poder\u00e1 garantir brindes exclusivos. Basta tirar uma foto no espa\u00e7o tem\u00e1tico, postar nas redes sociais com a hashtag #BRMANIANOLOLLA e apresentar a publica\u00e7\u00e3o para um dos promotores no local. Quem participar dessa a\u00e7\u00e3o ter\u00e1 a chance de jogar um dado gigante personalizado. Se o dado cair na face premiada, o vencedor leva para casa a cobi\u00e7ada Coxete \u2013 uma pochete em formato de coxinha, perfeita para curtir com muito estilo.\n&nbsp;<\/p>\n\n\n\n<p>A ATENAS.ag \u00e9 a ag\u00eancia parceira da BR Mania, respons\u00e1vel pelo planejamento, cria\u00e7\u00e3o e execu\u00e7\u00e3o da presen\u00e7a da marca no Lolla BR. Com sua expertise operacional e criativa, a ag\u00eancia transforma cada detalhe em uma experi\u00eancia \u00fanica, surpreendente e memor\u00e1vel para o p\u00fablico.\n&nbsp;<\/p>\n\n\n\n<p>Pela primeira vez, a Vibra marca presen\u00e7a no Lollapalooza Brasil como patrocinadora oficial, levando, com o apoio da BR Mania, o &#8220;Melhor Lanche do Brasil&#8221; para o maior festival de m\u00fasica do pa\u00eds. A iniciativa simboliza a entrada da companhia no universo dos grandes eventos, promovendo proximidade com uma audi\u00eancia diversa, engajada e apaixonada por m\u00fasica.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A BR Mania, rede de conveni\u00eancia dos Postos Petrobras licenciada pela Vibra, promete transformar a experi\u00eancia gastron\u00f4mica do Lollapalooza Brasil 2025 com lan\u00e7amentos exclusivos e ativa\u00e7\u00f5es interativas. Com mais de 1.400 unidades espalhadas pelo pa\u00eds, a marca desembarca no festival, que acontece de 28 a 30 de mar\u00e7o, no Aut\u00f3dromo de Interlagos, em S\u00e3o Paulo, [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":1259,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[92],"tags":[],"class_list":{"0":"post-1260","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-geral"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BR Mania leva o \u201cMelhor Lanche do Brasil\u201d e ativa\u00e7\u00f5es in\u00e9ditas ao Lollapalooza Brasil 2025<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/programaareavip.com\/?p=1260\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BR Mania leva o \u201cMelhor Lanche do Brasil\u201d e ativa\u00e7\u00f5es in\u00e9ditas ao Lollapalooza Brasil 2025\" \/>\n<meta property=\"og:description\" content=\"A BR Mania, rede de conveni\u00eancia dos Postos Petrobras licenciada pela Vibra, promete transformar a experi\u00eancia gastron\u00f4mica do Lollapalooza Brasil 2025 com lan\u00e7amentos exclusivos e ativa\u00e7\u00f5es interativas. 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